Creating Campaigns

To start creating a campaign, the operator can click on the New Project button in the left sidebar or click on Create New on the Campaign Dashboard. This starts a wizard flow.

Campaign Basics

The first step of the wizard collects some basic information about your campaign. This includes the Vertical name, Campaign Name, Description and Approver. The Approver dropdown lists all eligible user groups, and the user can select the one appropriate for the current campaign.

Once all the required fields are populated, the Next button gets enabled, clicking on which takes us to the next step.

Select Theme

The second step allows the operator to select a Theme for the campaign. All themes associated with the current vertical are listed here, and the user can select the one with which they would like to proceed, and hit Next.

Select Asset Templates

The final step of the wizard displays all Asset Templates associated with the selected Theme. Users can select the ones that they want for the current campaign, and click on Create campaign when they are ready to proceed.

Desire clones all the asset templates and associates the new assets with your campaign. It also puts in versioning and audit trackers in place as part of it. Please be aware that this process takes a couple of minutes as Figma needs to clone all the selected assets. Once ready, the page will automatically navigate to the Edit Campaigns page.